Creating awesome content is only half the battle. Once that content is created, it needs to get in front of your target audience and personas. Content distribution is all about getting your content in front of the right sets of eyes.
While Search Engine Optimization is one way to drive organic traffic to your site, over 80% of all content distribution happens through social media. Sites like Linkedin and Facebook make it easy for you to get your content out there to your clients and prospects. What’s even more powerful than getting your content red? Getting your prospects engaging with it. Social media platforms make it easy for readers to comment and start a dialogue about your content. Additionally, social sharing puts your content in front of other audiences you never even knew existed.
Capital Content can work with you to set up and distribute your content on the following social platforms:
Additionally, should your company decide to execute a Google Adwords/Pay-Per-Click campaign, Capital Content can help.